Three Ways Reed Wellbeing is helping realise the NHS’s 10 Year Plan

In our latest article, Director of Reed Wellbeing Nick Hughes looks at how our range of healthy lifestyle services are already working towards the aims of the NHS’s 10 Year Plan:

Last month, the Government published the NHS 10 Year Plan. It sets out a bold vision to transform healthcare delivery, focusing on prevention, digital innovation, community-based care and reducing health inequalities. Reed Wellbeing, with its evidence-based, person-centred delivery approach is well-positioned to support these ambitions. Here are three ways in which we are already doing so.

The NHS 10 Year Plan calls for a Neighbourhood Health Service that brings care closer to communities. Reed Wellbeing’s place-based services are already doing this by delivering tailored health interventions in local settings. In West London we are delivering the One You Kensington and Chelsea and Westminster service. We provide personal healthy lifestyle coaching and group support sessions that will help residents make positive changes and improve their health and wellbeing. One aspect of this is helping residents reduce their alcohol consumption. The Drink Less initiative, offered in both brief and extended formats and through in-person and online sessions, equips residents with practical strategies, goal-setting and coaching to reduce alcohol consumption thereby addressing cardiovascular risk factors and contributing to preventive care close to home.  Situated in local neighbourhood venues across Kensington and Chelsea and Westminster and supported by Health & Wellbeing Coaches, the service exemplifies the patient-centred, accessible, community-delivered, preventative emphasis of the plan’s neighbourhood health service model.  Services such as these help reduce pressure on hospitals and empower individuals to manage their health proactively.

To enable the change from analogue to digital, the plan describes using the ‘unique advantages’ of the NHS healthcare model, including its power in procurement, with the aim of creating ‘the most digitally accessible health system in the world’ where patients will have a ‘doctor in their pocket’. Reed Wellbeing is helping advance this goal both through its work with digital partners in the delivery of its Diabetes Prevention Programme and Type 2 Diabetes Remission (T2DR) services but also through its development of a digital My Wellbeing Hub. Launched in April, the Hub offers webapp access to a ‘Be Tobacco Free’ module that is delivered through virtual coach sessions with live coach support available to provide Nicotine Replacement Therapy (NRT) products. Further modules designed to promote weigh management, physical activity and alcohol reduction are in development for launch later this year.

The plan emphasises a move from reactive treatment to predicting and preventing ill health. Reed Wellbeing’s programmes are built on behaviour change theory, clinical research and data analysis, helping individuals make sustainable lifestyle changes that prevent chronic illness like diabetes and heart disease. Our use of the COM-B Behaviour Change Framework and adherence to NICE guidelines ensures that interventions are both effective and scalable.

Reed Wellbeing is not only aligned with the NHS 10 Year Plan, it’s actively delivering it. Through community engagement, digital innovation and a relentless focus on prevention and equity, Reed Wellbeing is helping build a health system that is truly fit for the future.